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EU·In Effect·Effective September 25, 2024

EU AI Pact (voluntary commitments)

Dates and status re-checked against primary sources on September 30, 2026. How we verify

On September 25, 2024 the European Commission announced that more than 100 companies had signed the EU AI Pact, a voluntary programme run ahead of the AI Act's full application. Signatories commit to three core actions: an AI governance strategy, mapping of AI systems likely to be high-risk under the AI Act, and AI literacy for staff. More than half also made further pledges such as human oversight, risk mitigation and labelling of deepfakes. It is not legally binding, and it is separate from the 2023 White House voluntary commitments and the 2024 Seoul Frontier AI Safety Commitments.

What this means for your team

The Pact binds only the companies that signed it, not their customers. It is a useful due-diligence question for vendors that serve the EU: ask whether they signed and which additional pledges they made. Signing the Pact does not replace AI Act compliance.

Key requirements

  • Core pledge: adopt an AI governance strategy to work toward AI Act compliance
  • Core pledge: map AI systems likely to be categorised as high-risk under the AI Act
  • Core pledge: promote AI literacy and awareness among staff
  • More than half of signatories also pledged human oversight, risk mitigation and labelling of certain AI-generated content such as deepfakes
  • Voluntary, with no legal obligation on signatories or their customers
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